London, January 25th 2024 – Oddschecker Global Media has today rebranded to FairPlay Sports Media (FPSM), to best deliver its aim to become the world’s most significant sports media network, powered by sports fans, bettors and its market-leading BetTech platform.
In line with the evolving global sports betting ecosystem and the burgeoning US market, FairPlay Sports Media, a Bruin Capital business, will level the playing field for all sports bettors across pricing, payouts, bonusing, intelligence and more. In doing so, these more engaged, qualified users will deliver more lifetime value to operator, media, and distribution partners.
Through leveraging an unrivalled set of technology platforms and tools shared by its trusted brands, including Oddschecker, Whoscored.com and SuperScommesse (Italy), FPSM is well-positioned to accelerate the growth of its sports betting communities and deliver more value to end users and partners across its global network.
Stuart Simms, FairPlay Sports Media’s Group CEO, brings decades of experience from senior global commerce and technical sports media roles at the likes of Microsoft, Rakuten and XLMedia. With this expertise, Simms has pioneered the group’s new ethos to best utilise the group’s varied and unrivaled BetTech capabilities.
Stuart Simms, Group CEO of FairPlay Sports Media, said: “This is more than a new group name. The launch of FairPlay Sports Media allows us to empower our customers to better compete in sports betting, while delivering significant efficiencies and added value to our partners through the use of our game-changing betting technology.
“We’ve made various strategic acquisitions - with more in the pipeline - to best place ourselves to create more engagement with sports bettors and the data they need, the independent content they demand, and we’re excited to showcase how this realignment and BetTech focus will benefit everyone in the FairPlay Sports Media Network, particularly in the US market.”
The relaunch follows the recent launch of Confido Network, acquisition of Italian sporting network SuperScommesse and significant growth plans into various US markets.
About FairPlay Sports Media
FairPlay Sports Media, a Bruin Capital business and formerly known as Oddschecker Global Media, is the foremost tech-led sports media network with a mission of levelling the playing field for sports bettors, in turn deriving more engaged, qualified customers to operator, media and distribution partners.
The group’s brands, including Oddschecker, Whoscored.com, and SuperScommesse (Italy), leverage a common set of innovative, proprietary BetTech tools, which help accelerate community growth, heighten customer engagement, and ensure full lifetime value is delivered across its network.
With offices in London, the US, and around Europe, its global team of 250+ employees manage millions of daily price comparisons executed by its 600,000+ daily active users in various regulated territories worldwide.
For more information, see fairplaysportsmedia.com
